Youth Health and Wellbeing (SRH)
The Youth Health and Wellbeing Program is Tai’s integrated approach to improving the health, safety, and wellbeing of adolescents and young people through storytelling-led social and behaviour change communication.
The program addresses key challenges affecting young people’s development and access to education, including puberty, gender-based violence, early and child marriage, teenage pregnancy, and menstrual health and hygiene.
Rather than relying on didactic messaging, the program uses animation-based learning and facilitated dialogue to create structured spaces for reflection, participation, and behaviour change. This approach ensures that young people are not only reached with information, but actively engaged in interpreting and applying it in their lived contexts.
The programme extends beyond schools to engage parents, caregivers, educators, and community stakeholders, recognising that sustainable change requires alignment across the broader social environment.
Harakati za Ngeti, the flagship project under this programme, delivers these interventions at scale across schools and youth centres, combining storytelling, dialogue, and community engagement to strengthen awareness, shift norms, and support healthier decision-making among adolescents.
Since 2019, the programme has reached over 33,000 young people, contributing to measurable improvements in awareness of key SRH issues and strengthening community-level dialogue around adolescent wellbeing.